Develop and implement advertising strategies across various platforms (print, digital, TV, radio, social media, etc.)
Manage advertising campaigns from concept to execution, including budgeting, scheduling, and performance analysis.
Collaborate with creative teams to develop compelling ad content and materials.
Coordinate with media buyers and planners to choose the right media outlets and negotiate ad placements.
Analyze market trends, consumer behavior, and competitor activity to guide campaign strategies.
Monitor and report on campaign performance using KPIs like ROI, CTR, impressions, and engagement.
Work closely with sales and product development teams to align advertising with business goals.
Supervise and mentor junior advertising staff or assistants.
Ensure brand consistency across all advertising efforts.
Agent • Nairobi