Sportsbook Product Lead

Job Title : Sportsbook Product Lead

Location : Nairobi, Kenya

Reports To : Sportsbook Product Manager

Gross Salary : KES 400,000

Job Purpose :

The Sportsbook Product Lead is responsible for overseeing the end-to-end operational performance of the sportsbook portfolio across Kenya and other African markets. The role ensures accurate market creation, timely and precise bet settlement, seamless execution of promotions, and adherence to regulatory requirements. The ideal candidate is an expert in sportsbook operations with strong leadership, analytical, and cross-functional collaboration skills.

Key Responsibilities :

• Lead and manage the Resulting Team to ensure high accuracy and rapid turnaround times in bet settlement.
• Oversee the Sportsbook UAT Team to ensure optimal user experience across all sportsbook platforms.
• Manage daily sportsbook operations including market creation, pricing validation, odds monitoring and settlement workflows.
• Monitor trading activity, risk exposure and operational performance.
• Liaise with external trading service providers to maintain data integrity and timely odds delivery.
• Collaborate with Marketing, CRM, and Design teams to plan, develop, and execute sportsbook campaigns and promotions.
• Coordinate the onboarding and rollout of new sports, leagues, events, and betting markets.
• Support gamification, loyalty programs, and customer engagement initiatives.
• Ensure all sportsbook operations adhere to regulatory and licensing requirements.
• Maintain strong processes for responsible gaming, data audits, and accurate reporting.
• Track and interpret regulatory developments across markets and advise on necessary adjustments.
• Partner with Product, Tech, BI, Marketing, and Customer Experience teams to identify operational gaps and implement data-driven improvements.
• Provide insights on sportsbook trends, user behaviours and competitive landscape.
• Support enhancements to the sportsbook customer journey and platform experience.
• Track and analyze key sportsbook KPIs including turnover, GGR, margins, bet volumes, and customer behaviours.
• Identify inefficiencies in processes and recommend continuous improvements.
• Prepare structured operational and performance reports for leadership.

Job Requirements :

How to Apply :

Excited about this opportunity? Take the first step by submitting your updated CV, clearly stating your salary expectations and availability.

Application Deadline : Friday, 28th November 2025

If you experience any challenges while applying through our job portal, please contact us at +254 784 155 512 during working hours (8 : 00 am 5 : 00 pm).