Commercial Manager

Job Purpose : To lead and manage the overall operations of the business unit, ensuring the achievement of sales, profitability, and operational efficiency targets through effective team leadership, resource management, stakeholder engagement, and the development of robust lead generation strategies.

Key Responsibilities :

Strategic Lead Generation & Sales Growth :

• Develop, implement, and oversee comprehensive lead generation strategies for the business unit, including marketing campaigns, partnerships, and community outreach initiatives.
• Analyse lead sources and conversion rates to continuously optimize lead generation efforts.
• Collaborate with the Sales Team to set lead generation targets and ensure a consistent pipeline of qualified prospects.
• Identify and pursue new market segments or channels for lead acquisition.
• Monitor the effectiveness of various lead generation activities and adjust strategies as needed.

Strategic Planning & Performance Management :

Financial Management & Profitability :

Inventory & Asset Management :

Stakeholder & Relationship Management :

Operational Excellence :

Qualificati0ns and experience

Degree in Business Studies or similar

At least 3 years experience in telecoms

Must have hands on experience in sales, operations, agents and partner management, stock management.

Good experience in sales team management

PI279656704